Is your social media strategy failing? A lot of small business owners I talk to tell me that the reason they are on Instagram or Facebook is because everyone else is out there. They tell me that there is no money to be made from social media. I can see why that appears to be […]
As a small business owner, you want to hire people to help your business grow. While employees are a great asset, they come with their share of risks to the organization. Perhaps you had to fire someone. Or overlooked someone while giving raises or promotions. Or, an employee was subject to sexual harassment or emotional
A lot of online services these days rely on your location to serve you. Uber, Postmates, Google Maps all need to know your location to do their job. These services are so necessary that according to one eMarketer survey, nearly 90% of American smartphone users have their location settings turned on. You know what that
Microjobs, or “micro jobs” have been part of the online business landscape for more than a decade. What started with shady businesses hiring low cost workers to click on ads or send spam emails have today been taken over by legitimate businesses that use workers to automate or outsource processes that are repeatable and can
Businesses are switching to a remote-first operations model. This includes zero touch training, remote sales, and remote customer onboarding. The sales function has traditionally been conducted over face-to-face meetings. Although remote sales have steadily risen over the years, the real push has only come in recent months. If you have been suddenly pushed into working
The Coronavirus outbreak has forced a lot of companies to suspend regular operations and instead, move their business online. While lockdowns are being eased around the world, many businesses continue to work remotely. The fallout from all this is the impact it has had on training – employees and customers alike. The impact is conspicuous
A look at many of the world’s most popular businesses will tell you that it was not a one-person effort. Running a business needs exclusive focus on several aspects like product development, marketing, operations and support – and most often, the skills needed to execute this is not possessed by one individual. A co-founder will
One thing that new business owners realize while starting their advertising campaigns is how expensive Google Ads really can be. Depending on what you sell, and the competition in the space, you could be spending anywhere between a dollar a click to as much as $50 or even $100 per click. Facebook, on the other
Many companies face the problem of creating software for project management. They need a solution that can help cope with day-to-day tasks in a quick and efficient way. To organize the work of your project team, you need a single information center that can reach the following objectives: store project documents; keep working materials: protocols,
According to the 2018 HR Systems survey published by IT service management company Sierra Cedar, just over a third of all organizations had a regularly updated HR system in place. Over 28% of organizations had no plans to deploy a system while nearly 11% of them rarely ever updated their technology. In short, very few organizations
