July 2020

Is Your Small Business Social Media Strategy Failing?

Is your social media strategy failing? A lot of small business owners I talk to tell me that the reason they are on Instagram or Facebook is because everyone else is out there. They tell me that there is no money to be made from social media.  I can see why that appears to be […]

Employment Practices Liability Insurance (EPLI) Guide

As a small business owner, you want to hire people to help your business grow. While employees are a great asset, they come with their share of risks to the organization.  Perhaps you had to fire someone. Or overlooked someone while giving raises or promotions. Or, an employee was subject to sexual harassment or emotional

How To Rank For “Near Me” Keyword Searches

A lot of online services these days rely on your location to serve you. Uber, Postmates, Google Maps all need to know your location to do their job. These services are so necessary that according to one eMarketer survey, nearly 90% of American smartphone users have their location settings turned on. You know what that

Micro Jobs – Best Ways To Hire For Small Tasks

Microjobs, or “micro jobs” have been part of the online business landscape for more than a decade. What started with shady businesses hiring low cost workers to click on ads or send spam emails have today been taken over by legitimate businesses that use workers to automate or outsource processes that are repeatable and can

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