Tips for Effective Project Management

Project managers have their task cut out as they are given the responsibility of completing projects within budget and on schedule. However, there are many factors that can derail a project and managers need to ensure their project progresses smoothly and overcomes any disruptions that may come in the way. A quality project management software […]

Workplace Collaboration Statistics 2022

As more and more businesses offer telecommuting and remote working options for their employees, the need for workplace collaboration tools is only going to increase. According to one study, there are nearly 3.3 million full-time professionals in the United States alone who consider their home as their primary place of work. Add to this, the

Free Task Planning Tool – Side By Side Comparison

There are several good free tools that businesses can use to plan and collaborate on tasks. But not all free tools are built alike. The devil is always in the details. Some tools are completely free while there are others that are limited in features or scope. And then, there are others that only have

14 Amazing Ways To Attract New Customers To Your Business

Attracting new customers to your business is a science. It is possible to uniquely analyze every campaign and understand the exact reason why it became successful or failed. Here is a comprehensive article that looks into dozens of marketing campaigns targeted at user acquisition to see how these marketers did it. Since getting customers is

Is SMS-based Two Factor Authentication Secure?

SMS based two factor authentication (2FA) has been a popular way to add an extra layer of security over existing password based authentication systems. It is today used by a number of email providers, banks and technology companies to ensure secure account details are not bypassed through. But according to a recent recommendation by the

5 Best SMS Marketing Tools For Small Businesses

Mobile messaging apps like WhatsApp may have brought down the value proposition of the humble SMS, but its ubiquity continues unhindered. Multiple studies have pointed out that text messages are one of the best performing marketing channels with more than 98% open rate and nearly 36% click through rate. Compare this with email marketing where

The Best SMS Marketing Examples

It is only 160 characters long, but is often the best performing among all your different marketing channels. This is because unlike an email outreach, almost everyone you send a text message to, opens it. And those who open it, read it. In comparison, the open rate among email marketing subscribers is often in the

The Ultimate List Of SMS Marketing Best Practices

SMS marketing is tricky and exciting at the same time. Compared to other channels like email marketing, reaching out to prospects and customers over text messages has an extremely high open rates. According to one study, nearly 98% of SMS recipients open their messages In comparison, email marketing open rates are routinely in the range

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